Onboarding
The first experience after a customer signs up — the steps that get them to their first real win before they drift away.
Onboarding is what a new customer experiences right after they sign up — the first login, the setup steps, the first real use. It's a make-or-break window: people decide in the first minutes and days whether your product is worth their time. Get them to a first genuine win quickly and they stay; leave them confused and they quietly drift away, even if they liked the idea enough to sign up.
Lens, your conversion auditor, walks your sign-up and first-use flow the way a brand-new customer would, finding the steps where people get stuck, bored or go quiet. It names the specific fixes that get more of them to that first win — which you approve before anything changes.
The Expert who uses this
Where it shows up
- Find out why my homepage isn't converting
- Get the brutal feedback my friends won't give
- See where a competitor's homepage beats mine
- Check if my homepage changes actually worked
- Sanity-check my new homepage before it goes live