Help center

Launch a new offer in a day

Forge shapes the offer and its price, then Sage, Echo and Nova turn it into one message, a set of posts and an email to your list.

A launch is a clear offer plus the same message everywhere. Forge, your offer architect, builds the offer with you: the promise, the price, the guarantee and a reason to buy now. The rest of the team then turns it into posts, an email and a page check, all from the same words.

You decide the price and approve every post and email. Nothing goes out until you do.

Why it helps

  • You launch a priced, packaged offer instead of announcing “something new is coming”.
  • Your site, posts and emails describe it the same way, because every Expert works from the same facts.
  • Each piece is drafted in minutes, so the day goes on decisions, not writing.

How to use it

  1. Shape the offer with Forge. Send Forge the brief from Package my expertise into an offer I can sell. You get the promise, a price, a guarantee and an urgency mechanic, with the reasoning.
  2. Pressure-test the price. Ask Forge to find out if you’re undercharging or why buyers pick your competitors. The final price is your call.
  3. Write it into Business DNA. In Brand → Business DNA, update Main offer and Pricing. Every Expert reads these, so the launch runs on one set of facts.
  4. Agree one way to say it. Brief Sage with Say the same thing about my offer everywhere for one description to use on your site, emails and posts.
  5. Get the posts written. Brief Echo with Turn my offer into posts that don’t repeat. Five posts arrive for your approval and land on your Social calendar.
  6. Tell your list. Ask Nova for a launch email to your list. It waits in Approvals until you press Approve and send.
  7. Check the page before you share it. Ask Lens to audit your offer page with Sanity-check my new homepage before it goes live. No page yet? Ada can build a simple landing page from a brief.

Make the most of it

Hand it over in one click

Questions

Will Forge set my prices for me?

Forge recommends a price and shows its reasoning. You decide, and you write the final price into your Business DNA.

How long does it really take?

Each brief comes back in minutes; an offer from Forge takes around a quarter of an hour. Most of the day is you reading and deciding.

Does anything go out on its own?

No. Posts and emails wait for your approval, and Forge and Lens only write and read.

Related

Help centerBook office hoursStart free